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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Boost ROI with Faster, Easier, VISUAL Analytics by SPSS Inc. Worldwide Headquarters February 24, 2009 - (Free Research) Join us at this live webcast and learn how you can: Use RFM analysis to quickly rank customers for high-return marketing; Use advanced visualization techniques to uncover segments and patterns in your data; Apply these insights to growth, acquisition, and retention planning; And more. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

22 Marketing Metrics for Business Executives: An actionable guide to marketing analytics and marketing’s impact on the bottom-line by Birst December 31, 2009 - (Free Research) Read this white paper to learn about a core set of marketing-related metrics that can be understood and tracked by every executive, especially those in marketing. These metrics are necessary to keep executives, especially in marketing, on top of financial, market, and customer trends, as well as sales and marketing benchmarks. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Leverage ERP for Sales & Operations Planning by IFS January 12, 2009 - (Free Research) Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Blackberry Solution Increases Customer Service for Corporate Real Estate Company by BlackBerry February 26, 2009 - (Free Research) J.J. Barnicke's sales people needed instant access to corporate property information to better serve clients and speed up sales cycles. They also needed wireless access to CRM data This case study explains how J.J. Barnicke is using BlackBerry and the sales force solution to access CRM information about clients. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

CRM for the Professional on the Go by BlackBerry December 2006 - (Free Research) Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Infor CRM Epiphany for Insurance by Infor CRM July 2009 - (Free Research) The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business. (BROCHURE) VIEW ABSTRACT | GO TO

Alpine Electronics USA Plans Sales for Next-Generation Mobile Media Technology with IBM Cognos and SAP by Red Hat January 2010 - (Free Research) Read this case study to learn how IBM Global Business Services leveraged its electronics and automotive industry expertise to design, deploy and manage a solution based on SAP Business Suite for Alpine Electronics USA. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Coinstar Selects the Most Profitable Machine Locations by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Coinstar, a coin conversion company, needed to identify new and profitable locations for their coin conversion machines. They turned to SPSS Inc.'s data integration and analysis capabilities with various demographic and geography-based variables. Read this case study for more details. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America Inc January 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Let Customer Feedback Do the Driving by SPSS Inc. Worldwide Headquarters May 2007 - (Free Research) As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Intelligent Decisions: Enhancing Processes with Business Rules and Predictive Models by SPSS Inc. Worldwide Headquarters March 2009 - (Free Research) Learn how your organization can integrate analytics with business processes to become a Predictive Enterprise that employs insights to make intelligent decisions. This webinar will show you the fundamentals of combining industry knowledge and business rules with powerful analytics to improve revenue generation and business performance. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

The iPhone is Here to Stay: What’s an Enterprise to do About it? by Sybase, Inc. September 2009 - (Free Research) Read this brochure to learn how iAnywhere Mobile Office offers enhanced network security, data protection, device management, profile administration, cross-platform support, and deployment features all available through Apple’s App Store. (BROCHURE) VIEW ABSTRACT | GO TO

Oracle Accelerate - Not Just Smart but Timely by Oracle Corporation March 2009 - (Free Research) This paper gives you an overview of how Ovum has helped penetrate the upper-midmarket. Even when the slowing growth of the market hasn't. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Quality : A Survival Guide For Marketing by SAP America Inc June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies by Pivotal CRM, a CDC Software solution November 2009 - (Free Research) This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center by Infor CRM July 2009 - (Free Research) Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Addressing the challenges of implementing a customer-centric strategy by Infor CRM December 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data, Disconnected: Taking the Necessary Steps to Build Greater Accuracy into the Customer Management Processes by Pitney Bowes Business Insight March 2009 - (Free Research) This white paper for the communications sector examines how inaccurate data can impact customer relationships, and how implementing a multi-phase process can help feed cleaner customer data into enterprise solutions to maximize return on investment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enhance Customer Loyalty through Higher Responsiveness by Oracle Corporation April 2009 - (Free Research) The user experience associated with web applications relies in large part on the availability and management of their session data, its persistence, and its management. This white paper focuses on the topic of data availability and management for mission-critical web applications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Customer-Driven Innovation Series: The Predictive Enterprise by SPSS Inc. Worldwide Headquarters December 2007 - (Free Research) Customer data mining and predictive analytics helps achieve customer innovation, strengthen brand and lift sales. Gain further customer insight with four attributes of a predictive enterprise so you can start putting customer innovation to work. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Reduce Churn Through Enterprise Feedback Management and Predictive Analytics by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) In this case study, Cablecom recognised the key to tackling churn was to identify the point at which customers become dissatisfied with the service and before they made the decision to switch to an alternative provider. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Presentation Transcript: Discover New Revenue Streams - Add Managed Hosting to your Managed Services by Verio February 2010 - (Free Research) In this presentation transcript, join Zeus Kerravala, of the Yankee Group, and Janine Soika, a channel marketing leader from Verio, for a quick discussion that will jumpstart your monthly revenue. (PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America Inc January 2009 - (Free Research) This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations by SAP America Inc June 2009 - (Free Research) Recently, many businesses have used lean principles to move from a decentralized corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient and effective. Read this whitepaper to learn a three-tiered approach to improving your operations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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